When creating content
1. Expertise
2. Authoritiveness
3. Trustworthiness
Google values E-A-T above all.
Off Page SEO is hard
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It is also beneficial when other authoritative brands mention about you. Because it matters when when people who matter talk about you.
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- Official Post
I wonder if guest articles is still a thing? There are so many requests going around on these. Some emails, some contact form entries, so and so.
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They are if you do it the right way. I have tried but most high ranking blogs ask money. They know they are worth it, some article for free is not selling like it did.
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- Official Post
In 2024, I worked mostly on social media for off-page. This year, I tend to work more on content and its marketing.
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What is your strategy for 2025? Using AI has changed a lot. Especially after the latest deepseek from China.
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How good are you with the new AI tools?
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Not much. But I have seen people build interesting stuff using LLMs for off-page SEO. Some of them, I am not a fan ethically, but they works. Especially, bots that can help you build backlinks.
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You can easily leave links with those bots. Some bots are really good and natural. But anti-spam tools defend them with all might. So it is not easy for bot lovers.
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